TikTok is introducing a fresh option that permits them to reduce the amount of AI-created content appearing in their timelines. This step comes as the service announced that it currently hosts more than 1 billion AI videos.
Pilot Phase and Launch
The new functionality is undergoing trials over the following weeks before a widespread rollout. This development coincides with a increase in AI content, driven by emerging AI video creators.
The Broader AI Trend
Studies have shown that nearly 10% of the most rapidly expanding channels on another major platform only show clips produced artificially. A large amount of this material is considered “AI slop”, a term for substandard, factory-style content that is typically nonsensical or bizarre.
Based on user feedback that a lot of users like content made with AI tools, from computer-generated images to educational videos, and we intend to offer the community the power to increase or decrease of that, based on their own choices,” commented a company executive.
AI on the Platform
The service disclosed that there are currently 1.3bn videos on its network tagged as made with AI. Overall, more than 100 mn pieces of content are uploaded to the service each day, making clips made by AI a minor part of its overall inventory.
Customizing Your Feed
Members will be able to decrease or raise the level of AI content they view by opening the “manage topic” option in the app and picking the AI content topic. Additional categories that are already be modified under the tool cover politics, clothing, beauty, and dance.
AI Disclosure Rules
The platform’s rules require creators to identify “realistic” artificially created content, and it prohibits dangerous AI impersonations of public figures or critical incidents. Any realistic AI-generated clip that is without a tag can be taken down under its community policies.
In addition, the platform will now add an artificially created watermark to content made using its built-in AI features, or identified by an collaborative effort for spotting AI-generated material. This action is aimed to stop users from trying to circumvent the disclosure requirement.
AI Literacy Programs
The platform is additionally establishing a $2m educational fund for specialists and institutions to develop learning resources about ethical AI use. This program will benefit non-profit groups specializing in educating computer science.
Moderation Strategy
The video-sharing app has defended its safety measures, during discussion over intentions to lay off hundreds of content moderators in Britain. The company is planning to reduce hundreds of positions in its content moderation division in the UK capital, with worker representatives and internet security professionals raising concerns that humans are being replaced by AI moderation.
A senior executive clarified that human moderation would continue to be important, but AI can safeguard staff by removing the most distressing content ahead of it gets reviewed by humans. The platform reported a 76% decrease in disturbing and violent content handled by human moderators over the past year due to intervention by its AI tools.
We believe it is crucial to integrate people and machines to ensure user safety,” the official commented. “We’ll have staff as integral to the approach, but we additionally believe it’s highly necessary to reduce exposure to dangerous material as quickly as possible, which is the area in which a significant AI assistance is really helping us work at speed.”